Brand Strategy
Branding Packages
$1500.00
Brand Services Guide
Strategy you can measure. Creativity you can feel.
UrBrand Studio is a boutique brand consultancy based in Los Angeles. We help growing businesses move from confusion to clarity by building brand systems that connect strategy, identity, and growth.
Our work is strategy first. Design and marketing follow.
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How We Work
Every engagement begins with clarity.
We do not jump into execution.
We identify what matters, what does not, and what will move your brand forward.
Our services are structured in stages so you can enter at the right level and grow without rework.
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Our Brand Services
Brand Clarity Intensive ($1,500)
Entry point for most clients
This is a focused diagnostic and decision-making engagement.
It helps you make confident decisions before investing in design or marketing.
Best for:
• Founders who feel stuck or overwhelmed
• Businesses unsure what to prioritize
• Brands preparing for growth or rework
Available services include:
• Brand clarity session
• Review of your current brand presence
• Strategic direction on messaging priorities
• Audience clarity
• What to focus on next and what to intentionally stop
Outcome:
Clear strategic direction and confidence to move forward intentionally
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Brand Direction ($2,500)
Strategic foundation before design or marketing decisions
This is where your brand direction gets structured.
Brand Direction defines how your brand should show up, communicate, and differentiate.
Best for:
• Growing businesses
• Brands preparing for redesign or marketing
• Founders who want consistency and clarity
Available services include:
• Market and competitor research
• Audience definition and positioning
• Messaging framework and brand voice
• Brand story and value proposition
• Strategic direction for identity and content
Outcome:
A clear strategic foundation that guides all future decisions
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Premium Brand System ($3,500)
A complete, strategy-led brand foundation
The Premium Brand System is for businesses that are ready to build a fully aligned brand across strategy, messaging, identity, and digital presence.
This engagement goes beyond clarity and direction.
It creates a complete, cohesive brand system designed for growth.
Best for:
• Growing businesses with multiple offers or audiences
• Brands preparing for visibility, marketing, or expansion
• Founders who want structure, consistency, and confidence
Available services include:
• Full brand strategy and positioning
• Competitive and market analysis
• Audience personas and messaging framework
• Brand story, voice, and value proposition
• Visual Brand Identity Direction
• Website strategy + content structure (site map, page plan, user flow direction, and messaging guidance)
Website design and build are quoted separately if needed
• Strategy application and review session
This session focuses on applying the strategy to real messaging decisions.
Outcome:
A fully aligned brand system that is clear, consistent, and ready to support growth
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Signature Brand Partnership ($10,000)
Senior-level brand leadership and long-term direction
The Signature Brand Partnership is our highest level engagement.
This is not a project. It is a strategic relationship.
Signature clients receive senior-level thinking, direction, and oversight as the brand evolves.
Best for:
• Established or fast growing brands
• Organizations with leadership teams
• Brands seeking long term alignment and evolution
Available services include:
• Everything in the Premium Brand System
• Extended competitive and positioning analysis
• Advanced messaging and narrative development
• Brand architecture and experience logic
• Structured strategic advisory support
• Quarterly brand reviews and refinements
• Priority access within the partnership structure
Outcome:
A brand that evolves with clarity, leadership, and strategic direction
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How These Fit Together
Brand Clarity Intensive
Diagnosis and direction to understand what’s working, what’s unclear, and where to focus.
Brand Direction
A strategic foundation that defines positioning, messaging, and how your brand should show up.
Premium Brand System
A complete brand system where strategy is translated into identity, structure, and clear direction.
Signature Brand Partnership
Long-term strategic leadership to guide, evolve, and protect the brand as you grow.
Each level builds on the previous one.
No duplication. No wasted work.
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Ongoing Brand Partnership is a retainer-style option available after select projects. Signature Brand Partnership is a defined senior-level strategic engagement.
Brand growth does not stop at launch.
We support brands through ongoing partnerships to maintain clarity, consistency, and alignment as they grow.
Options include:
• Quarterly brand audits
• Monthly content and messaging reviews
• Strategic oversight and refinement
Outcome:
Long-term brand strength without drift
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How to Choose the Right Starting Point
If you are unsure, start with Brand Clarity Intensive.
If you already have clarity but need structure and positioning, Brand Direction is the right step.
If you want a complete brand build, Premium Brand System is the best fit.
If you want long-term leadership, ongoing refinement, and growth support, Signature Brand Partnership is the highest level.
We guide every client to the right entry point. No pressure. No overbuilding.
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Next Step
Start with a brief discovery call to determine whether Brand Clarity Intensive is the right next step.
Clarity comes first. Everything else becomes easier.