Brand Strategy
Branding Packages
$2000.00
Standard Brand Foundation ($2,000)
Delivery Timeline: 4 weeks (foundation setup)
Flexible Payment Option
We offer an optional 3–6 month payment plan with 3–7% interest and automatic monthly payments for convenience.
This plan allows you to start your branding journey now while managing costs over time — a simple way to invest in your long-term growth with confidence.
Build your foundation. Turn confusion into clarity.
Ideal for emerging brands ready to establish direction and confidence, this package lays the groundwork for everything that follows. Branding isn’t a one-off project — it’s a journey. The Standard Brand Foundation gives you the clarity, structure, and voice you’ll build upon in all future marketing efforts.
Competitive & Market Insights
Competitor Analysis – Review of 1 direct competitor to identify positioning opportunities
Industry Customization Option – Add niche-specific insights through our “Industry Customization Pack”
Core Brand Strategy
Brand Positioning & Promise – Define your unique place in the market and core brand commitment
Mission & Vision – Outline your current purpose and 3- to 5-year aspiration
Core Values & Brand Personality – Establish guiding principles and tone of voice
Founder’s Story & Origin Narrative – Craft the emotional “why” behind your brand
Tagline or Signature Phrase – Create short, memorable brand language that communicates your promise
Brand Voice & Writing Style Guide (light version) – Capture tone and communication basics for consistent content
Audience & Experience
Customer Personas (up to 3 primary segments) – Identify who you serve and what motivates them
One private Implementation Session to review your strategy and ensure a confident application
Premium Brand Experience — $3,500 for small teams (valued at $5,000).
Recommended for businesses with up to five team members.
Delivery Timeline: 8 weeks (collaborative strategy and refinement)
Flexible Payment Option
We offer an optional 3–6 month payment plan with 3–7% interest and automatic monthly payments for convenience.
This plan allows you to start your branding journey now while managing costs over time — a simple way to invest in your long-term growth with confidence.
Define your advantage. Turn clarity into confidence.
Perfect for small teams ready to elevate their voice, align their messaging, and position their brand for growth. The Premium Brand Experience delivers a complete foundation of strategy, storytelling, and design — transforming your business into a brand that connects, communicates, and converts.
Brand Identity
Custom Logo Design (2–3 concepts, 2 revision rounds)
Color Palette & Typography System
Visual Identity Guide for consistent use across digital and print
Competitive & Market Insights
Competitor Analysis – Review of 3 direct competitors
Industry Customization – Add 3 tailored branding aspects based on your sector (e.g., e-commerce, B2B service, coaching, wellness, tech)
Core Brand Strategy
Brand Positioning & Promise – Define your unique market stance and core commitment
Value Proposition & Differentiation – Clarify what sets you apart and why customers should choose you
Customer Personas & Audience Segments (up to 5) – Identify your ideal clients and their key motivations
Messaging Framework & Emotional Triggers – Build clear, consistent messaging that resonates emotionally (includes tagline and signature brand phrases)
Messaging & Communication
Brand Personality & Voice – Define tone, communication style, and vocabulary for all content
Brand Story / Narrative – Craft a compelling story that emotionally connects with your audience
Emotional Connection Strategy – Identify the triggers that build trust, belonging, and aspiration
Audience Experience & Journey
Customer Journey Mapping – Visualize the path from first impression to loyal customer
Referral Partner Messaging – Adapt your message for referral sources, partners, or affiliates
Trust, Proof & Credibility
Trust & Proof Architecture – Strategically integrate reviews, certifications, and awards to strengthen credibility
Visual & UX Integration
Visual Identity – Define or refine the color and font system that supports your brand tone
UX / Website Analysis – Audit user experience, navigation, and content flow for clarity and engagement
Implementation & Support
Includes two private Implementation Sessions to help you and your team apply your new brand strategy, tone, and visuals confidently across platforms.
Signature Brand Experience ($10,000)
This is where confidence becomes influence, and influence becomes leadership.
Delivery Timeline: 12 weeks (full brand transformation journey)
Flexible Payment Option
We offer an optional 3–6 month payment plan with 3–7% interest and automatic monthly payments for convenience.
This plan allows you to start your branding journey now while managing costs over time — a simple way to invest in your long-term growth with confidence.
The Signature Brand Experience is designed for visionary founders and teams who want a guided, comprehensive rebrand that elevates not only how they look — but how they lead. You’ll gain a cohesive brand system, powerful audience insight, and a voice that inspires loyalty and trust as you grow.
Brand Identity
Custom Logo Design (2–3 concepts, 2 revision rounds)
Color Palette & Typography System
Visual Identity Enhancements for digital and print cohesion
Competitive & Market Insights
Competitor Analysis – Review of 5 direct and 3 indirect competitors
Industry Customization – 5 tailored branding aspects relevant to your sector (e.g., e-commerce, B2B, coaching, wellness, tech)
Market Positioning Report – Clear view of opportunities, trends, and white-space positioning
Core Brand Strategy
Brand Positioning & Promise – Define your unique place in the market and what you stand for
Value Proposition & Differentiation – Communicate why customers should choose you over competitors
Mission Statement, Vision & Core Values – Clarify your purpose, long-term aspiration, and guiding principles
Customer Personas & Audience Segments (up to 10) – Detailed audience mapping with motivations and needs
Unique Value Proposition Matrix – Evaluate what makes your brand distinct in message, visuals, and experience
Messaging Framework & Emotional Triggers – Build persuasive key messages (including your tagline and signature brand phrases) that evoke trust, belonging, and aspiration.
Business Size & Audience Alignment – Calibrate voice and structure to your growth stage and ideal clients
Messaging & Communication
Brand Personality & Voice – Define tone, communication style, and vocabulary
Brand Story / Narrative – Translate your brand essence into a compelling emotional story
Objection-Handling Messaging – Address common client doubts and reinforce confidence
Educational / Methodology Framework – Clarify your unique process or service model for credibility
Evolution of Messaging Over Time – Roadmap for refining your message as you scale
Audience Experience & Journey
Customer Journey Mapping – Visualize each touchpoint from awareness to loyalty
Engagement & Content Flow – Design how your audience interacts with your brand online and offline
Referral Partner Messaging – Tailor communication for collaborators, affiliates, and partnerships
Service / Content Architecture – Define how your services or offers are structured and presented
Platform Expansion Strategy – Plan for scaling across website, social, e-commerce, or multiple locations
Trust, Proof & Credibility
Trust Architecture – Integrate reviews, certifications, and affiliations strategically
Social Proof System – Leverage testimonials, stories, and videos across channels
Employer Brand Signals – Showcase quality standards, culture, and retention (for service brands)
Proof Examples – Curate and format credibility highlights for ongoing marketing use
Visual & UX Integration
UX / Website Analysis – Audit navigation, user flow, and engagement design
Mobile & Desktop Experience Review – Ensure consistent usability across devices
Accessibility & Inclusivity Review – Evaluate clarity and access for all users
Content & Visual Alignment – Unify tone and presentation across web, print, and digital
Implementation & Support
Includes three private Brand Mastery Sessions to guide your team through:
Applying your brand strategy to real-world content and campaigns
Maintaining tone and visual consistency across platforms
Aligning growth strategies and brand communication as your business scales
Our Confidence Guarantee
If you don’t see improvement in brand clarity or customer leads within 3 months, we include 2 complimentary revisions or coaching hours.
FAQ
How long will you stay with me?
We don’t just deliver and disappear — you can continue working with us through our three Ongoing Brand Partnership options: quarterly strategy audits, monthly content reviews, or full content management. Each keeps your brand aligned, evolving, and performing long after launch.
Can I pick and choose deliverables?
Yes — our packages are modular and customizable. We’ll design a core package plus optional add-ons that fit your needs.
Why does branding take time and investment?
Because the hidden cost of inconsistent branding is missed trust, lost leads, and wasted marketing. We build a foundation that pays off long-term.
What’s next for your brand?
Reach out and let’s talk about your goals — and how we can shape the next chapter of your brand together.